1. Eligibility: OPEN ONLY TO LEGAL RESIDENTS OF THE FIFTY (50) UNITED STATES AND DISTRICT OF COLUMBIA WHO ARE TWENTY-ONE (21)
YEARS OF AGE OR OLDER AND OF THE AGE OF MAJORITY IN THEIR STATE OF RESIDENCE AS OF February 15, 2013. Employees, officers
and directors of Luxottica U.S.A. LLC ("Sponsor"), its parent, subsidiaries, and affiliated companies, advertising, promotion, or
production agencies, web masters/suppliers and their IRS dependents and immediate family members (spouse, parents, children,
siblings) and individuals residing in their same household, (whether or not related) are not eligible to participate. By
participating, entrants agree to these Official Rules. Void outside the fifty (50) United States and the District of Columbia and
where prohibited, taxed or restricted by law. All federal, state and local laws and regulations apply.
2. Sponsor: Luxottica USA LLC, 420 Fifth Avenue 18th Floor, New York, NY 10018.
3. Contest Period/Timing: The PERSOL® REFLEX EDITION PHOTO CONTEST (the “Contest”) begins at 12:00:01 AM Eastern
Time (ET) on February 15, 2013, and ends at 11:59:59 PM ET on June 15, 2013 (the “Contest Period”).
4. How to Enter: During the Contest Period, visit the PERSOL website at www.Persol.com and follow the instructions to
complete and submit the registration form, including your email address. You will be asked to upload your photo and photo title
(in one of the acceptable forms listed at www.Persol.com). When submitted, you will automatically receive one (1) entry. There
is a limit of one (1) entry per person during the Contest Period. Entries will be reviewed for compliance with these Official
Rules. If there are multiple individuals appearing in a winning entry, the prize will be awarded to the individual who owns the
email account from which the photo is submitted.
5. Creating Your Entry: Release your inner art and take inspiration from the “Black & White” theme by creating your black
and white photo, and a title for your photo (collectively, “Content”) that epitomizes the beauty of design, craftsmanship, passion
and attention to detail for which the PERSOL brand is famous. Your Content should comply with the following:
Content Restrictions: When uploaded, your Content will be shared at
www.Persol.com and will be subject to moderation by Sponsor. Content may not be offensive, insulting, defamatory, slanderous,
pornographic, vulgar, obscene, pornographic or blasphemous, may not in any way violate principles of public order and morality or
potentially cause damage in any way to minors; may not be illegal for any reason. Furthermore, Content must not violate the laws
in force – including but not limited to copyright law and data protection law – or contain distinctive marks, intellectual or
industrial property rights or other third-party rights; must not include Content protected under copyright without express
authorization from the third parties. Entrant must have permission from all individuals that appear in the shared or uploaded
Content (if any) to use their name and likeness in the Submission and to grant the rights set forth herein. If requested, entrant
must be able to provide such permissions in a form acceptable to Sponsor. If Sponsor deems Content to be invalid for any reason,
your Content will not be posted and you will not receive an entry into the Contest.
Entry Limit: You may only receive one (1) entry during the Contest Period,
regardless of the number of photos that you share/upload. Multiple entrants are not permitted to share the same email address.
Any attempt by any entrant to obtain more than one (1) entry by using multiple/different email addresses, identities,
registrations and logins, or any other methods will void that entrant's entries and that entrant may be disqualified. Use of any
automated system to participate is prohibited and will result in disqualification. In the event of a dispute as to any
registration, the authorized account holder of the email address used to register will be deemed to be the entrant. The
“authorized account holder” is the natural person assigned an email address by an Internet access provider, online service
provider or other organization responsible for assigning email addresses for the domain associated with the submitted address.
Each potential winner may be required to show proof of being an authorized account holder.
Right to Use Content: Uploading Content constitutes entrant’s consent to give
Sponsor a royalty-free, irrevocable, perpetual, non-exclusive license to use, reproduce, modify, publish, create derivative works
from, and display such submissions in whole or in part, on a worldwide basis, and to incorporate it into other works, in any form,
media or technology now known or later developed, including for promotional or marketing purposes. If requested, entrant will
sign any documentation that may be required for Sponsor or its designees to make use of the non-exclusive rights entrant is
granting to use the Content.
In Sponsor’s sole opinion, Submissions which do not meet any of these requirements and/or which Sponsor deems negative, offensive
or controversial in any way, will be disqualified and removed from public view.
6. Judging and Selection of Winners: All Submissions received will be judged and weighted as follows by Sponsor’s
i. Photo Creativity: (50%)
ii. Brand Relevance: (50%)
Judging will take place beginning on June 16, 2013. The entrant with the highest score in creativity will be deemed the potential
winner, subject to verification of eligibility and compliance with the Official Rules. The decisions of the Judging Panel are
7. Tiebreaker: In the event of a tie, the entry with the highest score in creativity will be deemed the winner.
8. Notification: Potential Grand Prize winner will be contacted on or about June 19th, 2013 by e-mail and/or phone, and
will be required to satisfactorily complete and return an Affidavit of Eligibility and a Liability/Publicity Release/Proof of Age
(“Affidavit”), unless prohibited by law. The Affidavit must be returned within five (5) days of provision of the document. In
completing the Affidavit the potential winner will be required to provide his/her social security or tax ID number, which will be
used solely for the purposes of Sponsor’s legal compliance in filing US Tax Form 1099 or 1042. Potential Grand Prize winner will
be required to send copies of his/her passport, driver’s license, birth certificate or other appropriate documentation (acceptable
to Sponsor) as proof of age and residency. Non-compliance with any of these requirements will result in disqualification,
forfeiture of the prize and the selection of an alternate winner. Grand Prize winner’s travel companion will be required to sign
and return a Liability Release/Publicity Release/Proof of Age prior to travel. Return of prize notification and/or Affidavit as
undeliverable will result in disqualification, forfeiture of the prize and the selection of an alternate winner. Only two
attempts for new alternates will be conducted. If attempts fail, unclaimed prize will not be awarded. Sponsor has no
obligation for compensation or reimbursement of any kind if the verified Grand Prize winner has accepted the prize, travel
arrangements have been booked/purchased and verified winner and/or his/her travel companion cannot take or complete the Grand
Prize Trip for any reason.
Prize recipient shall not be permitted to: (a) replace his/her designated prize with another prize or item; (b) redeem the prize
for cash (other than the exception described in Section (8) of these Official Rules); or, (c) transfer or assign his/her
designated prize to another person. All federal, state and local, and other taxes on prizes are the sole responsibility of the
9. Grand Prize: One (1) Grand Prize winner will receive: one (1) Leica M-E 220 brand camera, approximate retail value
(ARV $6,690) and a 4 day/3night trip for two (2) to Venice, Italy. Trip includes round-trip coach airfare for two (2) people from
the major metropolitan airport closest to the winner’s home (as determined by the Sponsor) to Venice, Italy (Venice Marco Polo
Airport) (ARV $2,400) and standard double occupancy accommodations for two (2) (ARV $$2,500); c) travel to/from the airport and
the hotel (ARV $200); and c) the screening of winner’s photo on the Venice Film Festival Red Carpet. The total prize package ARV
is $11,790. Winner and traveling companions must travel on the same itinerary and traveling companions must be 21 years of age or
older and of the age of majority in their state of residence. Grand Prize winner must travel between August 27, 2013 and
September 8, 2013, or the prize may be forfeited and awarded to an alternate. No other dates will be accommodated. No
refund or compensation will be made in the event of the cancellation or delay of any flight. Travel and accommodations are
subject to availability. Travel is subject to the terms and conditions set forth in this Contest, and those set forth by the
Sponsor’s airline carrier of choice as detailed in the passenger ticket contract. All expenses and incidental travel costs not
expressly stated in the package description above, including but not limited to, additional ground transportation, meals,
incidentals, passenger tariffs or duties, airline fees, surcharges, airport fees, service charges or facility charges, personal
charges at lodging, security fees, taxes (other than hotel room taxes) or other expenses are the sole responsibility of the
winner. Potential winner and traveling companions must execute liability/publicity releases prior to issuance of travel
documents. Travel restrictions, conditions and limitations may apply. Sponsor will not replace any lost, mutilated, or stolen
tickets, travel vouchers or certificates. Actual value may vary based on airfare fluctuations and distance between departure
and destination. Winner will not receive difference between actual and approximate retail value.
Return of any prize/prize notification as undeliverable will result in disqualification and an alternate winner will be selected,
time permitting. No substitution, cash redemption or transfer of the prize by the winner is permitted. Sponsor reserves the right
to substitute the prize of comparable or greater value, at its sole discretion. All federal, state, and local taxes are the sole
responsibility of the winner.
10. Release: By receipt of any prize, winners agree to release and hold harmless Sponsor and its respective subsidiaries,
affiliates, suppliers, distributors, advertising/promotion agencies, and prize suppliers, and each of their respective parent
companies and each such company’s officers, directors, employees and agents (collectively, the “Released Parties”) from and
against any claim or cause of action, including, but not limited to, personal injury, death, or damage to or loss of property,
arising out of participation in the Contest or receipt or use or misuse of any prize.
11. Publicity: Except where prohibited, participation in the Contest constitutes each winner’s consent to Sponsor’s and
its agents’ use of winner’s name, likeness, photograph, voice, opinions and/or hometown and state for promotional purposes in any
media, worldwide, without further payment or consideration.
12. General Conditions: Sponsor reserves the right to cancel, suspend and/or modify the Contest, or any part of it, if any
fraud, technical failures or any other factor beyond Sponsor’s reasonable control impairs the integrity or proper functioning of
the Contest, as determined by Sponsor in its sole discretion. Sponsor reserves the right, in its sole discretion, to disqualify
any individual it finds to be tampering with the entry process or the operation of the Contest or to be acting in violation of the
Official Rules of this or any other promotion or in an unsportsmanlike or disruptive manner. Any attempt by any person to
deliberately undermine the legitimate operation of the Contest may be a violation of criminal and civil law, and, should such an
attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law.
Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.
13. Limitations of Liability: The Released Parties are not responsible for: (1) any incorrect or inaccurate information,
whether caused by entrants, printing errors or by any of the equipment or programming associated with or utilized in the Contest;
(2) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines or
network hardware or software; (3) unauthorized human intervention in any part of the entry process or the Contest; (4) technical
or human error which may occur in the administration of the Contest or the processing of entries; (5) late, lost, undeliverable,
damaged or stolen mail; or (6) any injury or damage to persons or property which may be caused, directly or indirectly, in whole
or in part, from entrant’s participation in the Contest or receipt or use or misuse of any prize. If for any reason an entrant's
entry is confirmed to have been erroneously deleted, lost, or otherwise destroyed or corrupted, entrant’s sole remedy is another
entry in the Contest, if it is possible. No more than the stated number of prizes will be awarded.
14. Choice of Law: This Contest is governed by the laws of the United States and the State of New York applicable to
contracts made and performed in the State of New York, without respect to conflict of law doctrines. As a condition of
participating in this Contest, Entrants agree that: (1) any and all disputes, claims and causes of action arising out of or
connected with this Contest or any prize awarded shall be resolved individually, without resort to any form of class action,
exclusively before a court located in New York, New York having jurisdiction and Entrants irrevocably consent to the Jurisdiction
of the courts located in New York, New York; and (2) UNDER NO CIRCUMSTANCES WILL ENTRANT BE PERMITTED TO OBTAIN AWARDS FOR,
AND ENTRANT HEREBY WAIVES ALL RIGHTS TO CLAIM, INDIRECT, PUNITIVE, INCIDENTAL AND CONSEQUENTIAL DAMAGES AND ANY OTHER DAMAGES,
OTHER THAN FOR ACTUAL OUT-OF-POCKET EXPENSES, AND ANY AND ALL RIGHTS TO HAVE DAMAGES MULTIPLIED OR OTHERWISE INCREASED. SPONSOR’S
TOTAL CUMULATIVE LIABILITY IN CONNECTION WITH THIS CONTEST, WHETHER IN CONTRACT OR TORT OR ANY OTHER LEGAL THEORY, SHALL NOT
EXCEED THE STATED ARV OF THE PRIZES OFFERED HEREUNDER. In the event any provision of these Official Rules will be held to be
unenforceable, these Official Rules will continue in full force and effect without such provision. These Official Rules are
intended to be the complete, final and exclusive statement of the terms of the agreement between each Entrant and the Sponsor
relating to the subject matter hereof.
15. Data Collection: Sponsor will be collecting personal data about entrants online, in accordance with its privacy
participating in the Contest, entrants hereby agree to Sponsor’s collection and usage of their personal information and
16. Winner Info: For winner information, visit www.Persol.com by August 1, 2013.